François
Berthoud is a Swiss but he moved to Italy
after graduating in Switzerland.
He is the main illustrator of the magazine Vanity
and Visionaire. Capucci, Myla,
Shiseido and Incotex are the mainly clients of advertisement.
The
style of François Berthoud is changing all the time, but he maintained the same
style in one period. The differences between his styles based on different
techniques of drawing. However, enamel drip is his favorite and frequently-used
technique. He said in the book Fashion
Illustration Next (Borrelli, 2004) “What I like about the enamel process is
that it is fluid and immediate.” He consider that working with enamel and
dripping on paper are very complex and sophisticated as well as working with
computer.
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